Wholesale Vietnamese Coffee: How to Choose the Best Suppliers for Your Business

Looking to buy Vietnamese coffee wholesale? Learn how to choose the best supplier for your business—covering product types, packaging, logistics, and certifications.

As Vietnam strengthens its position as one of the top coffee exporters globally, more distributors and importers are turning to this Southeast Asian giant for bold flavors, affordable prices, and retail-ready offerings. But with so many suppliers available, how do you choose the best wholesale partner for your business?
In this guide, we’ll break down what to look for when sourcing Vietnamese coffee wholesale—from product types and certifications to packaging, logistics, and long-term reliability.

Why Source Coffee from Vietnam?

Vietnam is the world’s largest producer of Robusta coffee, known for its high caffeine content and deep, bold taste. Here’s why it’s a smart sourcing destination:

Competitive pricing compared to Latin American or African origins
A wide variety of products—from green beans to instant coffee and drip bags
A growing ecosystem of modern, export-ready brands
A strong infrastructure for international shipping and private labeling

When choosing a supplier, consider these core factors:

Vietnam is the second largest coffee producer in the world after Brazil

1. Product Range and Format

Not all Vietnamese suppliers offer the same variety. Decide what you’re looking to import:

Whole bean or ground coffee
Instant coffee (3-in-1, 2-in-1, freeze-dried)
Drip coffee bags or RTD (Ready-to-Drink)
Robusta, Arabica, blends, or specialty beans

Tip: Some suppliers offer custom blends or even private-label options.

2. Packaging & Retail Readiness

If you’re a distributor or retailer, packaging matters as much as the coffee itself. Look for:

Strong visual branding that stands out on shelves
Multilingual or localized packaging options
Label space for local compliance (barcodes, nutrition, certifications)
Shelf-stable formats for easy storage and transport

3. Certifications & Compliance

Depending on your market, you may need suppliers with:

Organic certifications (USDA, EU, etc.)
Fair Trade or sustainability credentials
Halal certifications for Muslim-majority markets
Factory certifications like ISO, HACCP, or GMP

Always request proof of certification and export experience.

4. MOQ, Lead Times & Flexibility

Ask the supplier about:

Minimum Order Quantities (MOQs)—some start as low as 100kg
Typical lead times for production and shipping
Flexibility for smaller trial orders or custom packaging

The best partners are those who scale with your business.

5. Shipping & Export Capabilities

Experienced Vietnamese suppliers should:

Handle international documentation with ease
Offer FOB, CIF, or DDP shipping terms
Work with reliable freight forwarders or logistics providers
Be transparent about customs processes and import taxes

6. Marketing & Brand Support

More modern Vietnamese brands now provide:

High-quality product photos and videos
POS materials and shelf talkers
Social media and co-branding opportunities
Guidance on how to position Vietnamese coffee in your market

Example of an Export-Ready Brand: Mr. Viet

Mr. Viet is one of the most recognized Vietnamese coffee brands on the global stage. It offers:

Bold Robusta coffee in various formats (ground, drip bags, instant)
Eye-catching packaging tailored for retail
Operations in 20+ countries with proven logistics
English-speaking support for smooth collaboration

Want to evaluate more suppliers? Read our guide: Choosing a Wholesale Coffee Supplier

From strong Robusta to smooth Arabica and creative blends, Mr. Viet offers a full range of colorful, retail-ready coffee products

Final Word

Choosing the right wholesale coffee supplier from Vietnam is about more than just price—it’s about long-term alignment, trust, and the ability to grow together. Whether you’re launching a private label or distributing established brands, Vietnamese suppliers offer incredible value when selected wisely.